General and Retail Job Sites
You have probably noticed
if you have been looking for a retail job that you have a
few options in the area of job boards and retail related job sites, but do
you really? You have most likely figured out that many retail and
general job sites leave a little to be desired. Most job
sites seem to have been created for reasons other than helping you find
a job, like pushing education literature down your throat.
Think of a
retail job search like trying to find something to eat and
job sites are restaurants. Sure, you can pick out your current
favorite job search site such as Monster, CareerBuilder,
HotJobs, and others. What if instead of always going to your favorite place you go to a gourmet job
site food court that has all of the best choices and many options,
meaning all of the top retail job sites, general job sites,
retail niche sites, and
retail employers in one place. You might
say it is a menu that includes items from all of the leading restaurants.
That is what
this retail job site offers. We do offer retail
employers the ability to post, market, and feature their retail jobs and
company career site directly on a niche retail job site,
but we also offer the Internet's premier job search engine. It indexes nearly every
retail sales associate, merchandising, management other retail
jobs from all major job sites, niche retail sites, and retail employer's job pages.
This retail job site offers real value and is exactly how you
should manage an efficient retail job search. Job
searching is not necessarily enjoyable, so if you are going to
invest your job search time wisely, utilize a retail job
site that presents relevant industry information and allows you to sort through jobs from multiple sources.
Posting Retail Jobs
Overpaying for
individual retail job postings on general job boards is
something you do if you are not well versed in all of your job posting
options. The massive exposure your company's retail jobs and company
career site can receive inexpensively with targeted retail niche
sites and proper search engine optimization (SEO) and marketing (SEM) techniques is immense.
A
strong corporate or agency retail recruiter knows that expensive
job postings on general job sites, that quickly get buried within other
jobs, is not how you successfully fill jobs. A key to
success with job postings, and a good return on your recruiting
investment, is to make sure your job postings will be seen on
niche retail recruitment sites, which often attract passive job seekers, and
make sure your jobs are distributed to multiple large and small job
sites, blogs, and social / business networking sites.
Job postings only attract
some of the potential retail job seekers. If you have money to invest on
recruiting, find some alternative marketing avenues, such as building a
long-term brand on niche retail job sites,
and consider utilizing pay-per-click advertising such as with
Google AdWords. An important method
that marketing departments have been using for years is to advertise a
company logo and link on relevant sites. The only proven and
effective way to build a long-term brand is to have people consistently
see your logo and tagline.
Avoid the quick fix method to attract the top retail job
seekers. Look outside of the large general job sites if you want
to develop a high quality retail recruiting campaign that attracts
the top retail industry candidates year after year.
Retail Resume Posting
Posting your retail resume
seems easy and harmless enough, but is posting your resume worth the effort? Maybe, but you need to consider a few things.
When managing a retail job search, do not rely on others to sort through a resume database to find you. It can happen, but do not rely
on it. Be proactive. As much as you can, research, approach,
and apply to retail employers and retail jobs directly.
The major problem with
resume databases is that relatively few retail employers pay the high cost to
belong to them.
Some large companies do in the retail industry, but keep in mind, there are millions of retail employers
in the United States. It is the case
that the majority of retail employers in America are considered
small companies. They are rarely spending thousands of dollars on a resume database in order to fill a few retail job
openings.
If you are going to post
your retail resume, do so with more than just one or two job sites
as this will rarely produce a new retail job. Everyone knows about
Monster, HotJobs, and CareerBuilder, but there other places to post your
resume as well, and we are not referring to the thousands of obscure
retail and general job sites you should avoid.
The top 10 job sites for posting your retail resume, which may actually
have employers utilizing them, comprise nearly 100%
of all resume database paying
retail employers. As a rule of
thumb, if you have not heard of a particular general or retail
job site, do not waste your time posting your resume to it. Stick to
large job boards such as
Monster,
HotJobs,
and
CareerBuilder,
etc. if you
are going to integrate resume posting into your job search efforts.
Top 10 Retail Job Search Advice
1. Utilize a retail job search site that indexes retail job
postings from employer's sites, major job sites, retail niche sites, orgs, and
specialty sites. Do not waste your time searching individual job sites.
2. Never pay to belong to a retail, specialty, or general job site no matter how tempting they make it sound.
3. Do not sign up or register for a job board in order to apply for
a retail job. Apply directly to retail employers only.
4. Use a targeted niche retail job site for job searching as
they provide more relevant job ads, employers, information, and resources.
5. Do not sign up for a job site, retail job sites included, in order to see
job search results. Never give anyone your home address.
6. Get off of job boards some of the time and utilize other
methods for locating job openings. Like a good salesperson would do,
diversify your new job prospecting approach and methods. One of them
will come through.
7. Job search and apply for jobs for more than a couple
of hours per day. There is only a lack of jobs if the effort to find one
is mediocre.
8. Locate and research employers outside of job boards. There
are millions of retail employers and jobs.
Find relevant companies to market your services to. Be creative and think outside of the job board.
9. Only invest time searching for jobs through
retail recruiters
if your retail industry skills, experience, and work history are exceptional.
10. Do not rely on posting your resume to general job sites or
retail job sites. Retail employers do use them, and you
should certain ones too, but it is a relatively small number who pay for these services.
**Do not underestimate
how critical your resume presentation is when you apply to a company and
when you take it to interviews.
